The aim of this MSc programme is to improve prospective students’ (participants’) managerial effectiveness in the increasingly digitized, and globalized field of marketing. It will deepen students understanding of the relationship between

Entry Requirements:

a. SSSCE APPLICANTS

• Six passes (A-D) in all subjects, including English Language and Mathematics; and
• At least three (3) of the passes must be relevant to the area of specialization

b.

Introduction

The Bachelor of Science in Marketing programme has been designed to produce competent marketing graduates with relevant skills which can be applied to solve problems within the marketing environment.